Video answers to the questions you didn’t know you had.
When in Culture
The Real Student Experience.
When in Culture is a video platform designed to help international students feel more confident, connected, and informed as they begin life in the UK. Our videos are created in close collaboration with university partners, cultural experts, and international students. Their voices, experiences, and perspectives are central to everything we do, ensuring that every video is not only relatable, but genuinely helpful.
Endorsed by universities across the UK, and the US, When in Culture is more than a guide, it's your secret weapon to success.
Support for Every Step of Your Student Journey
Here’s Why it Works...
We’ve combined the right topics, the right people, and the right tools, so you get the support you really need.
Built for Real Life
From making friends to mastering UK classrooms, our short videos reveal challenges often learnt the hard way, guiding you through university life, careers, and more.
Backed by Experts
Every video is created with real students, universities, and cultural experts,so you can feel confident the advice is accurate, relevant, and made for you.
Easy to Use
With subtitles in key languages, inclusive design, and smart search tools, our platform is made to be simple, accessible, and helpful, however you learn.
95% of student surveyed wished they had discovered When in Culture before beginning their studies abroad.
FAQ’s
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